Media predictions 2020

Media predictions for 2020

25th January 2020
Media predictions for 2020
Alex Connock
Managing Director

If the last decade in the media industry was turbulent, the 2020s could be volcanic – and for the same reasons. The revolution in distribution technology saw streaming overtake broadcast viewing and pay TV, and search advertising re-programmed the very DNA of marketing. Going forward, the way those two changes play out could see whole sectors of the media grow radically, or see them disappear.

But specifically in 2020, what could happen next?

To read more, visit the Oxford Answers website...

https://www.sbs.ox.ac.uk/oxford-answers/predictions-media-industry-2020