Of course, like in a science fiction film, the lockdown of 2020–21 already transported almost everything in the media into a hitherto little-imagined new dimension. Cinemas closed globally, Manchester United played to an empty stadium, a new, $1bn James Bond film sat on the shelf, for a year. But more important still, the media business found itself in a universe with new laws. Artificial intelligence shorted out the established business models like the opening sequence of Stranger Things. The determinants of success, from media buying in advertising to set design and build in TV drama, became defined by a new paradigm which we might codify in a simple phrase: how to train your algorithm.
To read more see here.https://oxfordsbs.medium.com/ai-for-business-how-to-train-your-algorithm-a1330efc0d58